Marketing Your Web Site
Congratulations! Your Web Site is finished! Now what? Your first instinct is to submit to every search engine possible and leave it up to them to bring traffic to your site. Despite what you may have been told, it doesn't happen quite that way. Yes, you will need to submit to the search engines, and they will eventually bring traffic your site. It will take anywhere from 3 ? 6 months for a search engine to even get you listed. After that another year or so to make it to the top of the listings, that is, if you are extremely diligent in promoting to them monthly and following all the different rules for each search engine. There are several ways to market your web site yourself. Your marketing efforts will yield more results than any other form of marketing. Include your URL on the following? - Business Cards ? I cannot stress enough the importance of putting your URL on your business cards!
- Letterhead ? also on envelopes.
- Anything your company uses such as statements, invoices, order forms, etc.
- Anything that your company publishes or advertises.
- Anything your company prints and sends out to people such as fax cover sheets.
- Include a plug with your Phone Message Service like: "visit our web site at yourwebsite.com."
- Window stickers and Bumper stickers.
Basically put your web site address on anything you would put your company name on. Check your Chamber of Commerce. Find out if they have a web site you can add your URL to. Find out if your town has a Visitors Information center. Find out if you can list your business with them. Also find out if you can leave brochures or business cards at the center for people to browse when they visit. Include your web site URL in your email signature. This way your site URL is being sent to everyone who receives an email from you or anyone in your company. Keep the lines of communication open with your web designer. Remember it will take a joint effort to make your web site successful. Be willing to provide information your designer will need in the creation of your site. About The Author Lynn Holter is owner of www.elldesigns.com. I have have years of experience with web site creation, re-design, search engine optimization, and web site marketing. I provides my clients and web site visitors with personal and excellent customer service. For more information please contact me at lynn@elldesigns.com.
Related News
|
 |
|
|
RELATED ARTICLES
Marketing Your Web Site Effectively
Every new generation of a Web site brings the hope of increased success on the Internet for your business or organization, but too often, a project is completed and lacks the fundamentals for ensuring success on the Web. While we certainly don't claim to be Google or MSN experts, the spider-based search engines want their results to be accurate and setting up your Web site correctly can be the difference between page 1, 2, or 2,000,000.
Online Business Mistakes
Everybody makes mistakes, but nobody likes to talk about them. We feel silly and foolish, even though we could not possibly have known. I know I have made many mistakes during my online business career and it's embarassing! While my rational brain knows it is not really true, my irrational brain thinks that the whole world has seen my mistake and is pointing and laughing at me.
Free Internet Secrets That Will Instantly Drive Up Your Traffic and Sales
The following 3 secrets revolutionized my life. For years
I had tried everything I knew with no success. It didn't
matter that offline I was a very successful marketing
expert, online success remained elusive. The moment I
discovered these three secrets things changed dramatically
for me.
Website Sales: 10 Shocking Tactics To Energize Your Sales
Let me reveal to you a few shocking website sales tactics to
energize your sales and profits, starting now:
How A 7 Year Old Boy Discovered The Secret To Niche Marketing Success
Niche marketing enthusiast...
4 Ways In Which You Can Achieve Critical Mass
Critical Mass Website Promotion is the elite goal rarely attained by website marketers in any industry. Reaching critical mass and getting targeted website traffic on autopilot (meaning you don't have to promote your site for 6 months and the traffic NEVER declines) is the Holy Grail of internet marketing.
My Dumbest Marketing Blunder And How You Can Avoid It
When I started submitting Ezine articles, I never realized their true power. I was just happy to see the articles being published.
Internet Secrets Revealed - Six Easy Steps to Build a Website to Success
Internet Secrets Revealed! Six Easy steps to build a website to success.
How to start a business or improve an existing business.
Overcoming The Fear Factor In Online Sales
No I am not talking about the classic board game, that Aunt Hester bought you the past two years for your birthday! Risk is what first time visitors to your website views your product as. Before they spend their hard earned money they want to know that your product is worth it. Shoppers today see so many offers, so many sales pitches that they are trained to be skeptical about many products.
Becoming A Successful Internet Entrepreneur
You're motivated to run your own business, aren't you?
How To Make Your Market Throw Their Money At You!
The use of free, relevant and meaningful content can single handedly grow your business into seven figures while making you the star of the lives of thousands of raving fans (customers and clients).
Quick Guide to Internet Marketing: 9 Tips for Success on the Net
To market successfully you must incorporate the Internet into your business plan, but be sure to follow these 9 tips for success on the net:
With Todays Internet, Is Banner Advertising Worth Your Time?
A banner exchange program is a network of websites that group together to promote each other's website. This is a free service and to join you simply submit your website with the network.
Website Sales: 10 Exploding Ways To Intensify Your Website Sales
Are sales at your website weak?
Creating Multiple Streams Of Income Part 1
One day I was talking to a friend who had made his money in real estate. He had bought apartment buildings, paid them off, and now lives off of the income his building bring in month after month. I said that sounds easy enough. He told me that if he had to do that today he wouldn't even try. At the time he bought his buildings real estate doubled in price about every 6 to 8 years. He told me that you would have to wait at least double the years to see any real increase in value.
Why You Need To And How To Follow Up Your Visitor Or Customer
The person who comes to your web site seeking products or information is a visitor. A person who bought a product or service of yours is a customer or client.
10 Sure-Fire Viral Marketing Strategies To Increase Traffic To Your Website
"Viral Marketing" is giving something away for free and allowing people to pass it on to others. The main purpose of viral marketing is to spread your message to as many people as possible without having to spend any money for advertising.
How A Change in Perspective Can Help You Make More Holiday Season Sales: Pt. One
Some sites are perfect for the Christmas season - their products fit easily into the idea of gift-giving. But what if the products and services you offer are for small business owners?
4 Ways to Make Money from People Who Are LEAVING Your Site!
Oh no... are people leaving your site without buying?
10 Killer Ways To Multiply Your Sales
1. When you make your first sale, follow-up with the
customer. You could follow-up with a "thank you"
email and include an advertisement for other products
you sell. You could follow-up every few months.
|
