Ive Started My Own Online Business...Now What?
People ask me this question all the time! The "Now What" part is what grabbed my attention. There is so much more than just having an online presence. Just because you have a web site does not mean your work is done. You need to constantly promote, promote, and promote. Is like that old saying "opportunity will not coming knocking at your door, you need to look for it". The same thing basically applies to your online presence success. You need to practically advertise your online business every day. It is a well known fact that it will take at least seven visits to your site by the same visitor to perhaps make a sale. Ask yourself these questions: *What are you doing to keep that visitor coming back? *Why should someone spend their hard earned money on your product? - Do you offer great customer service? - Do you offer discounts and or specials? *What makes your products unique? *When you do have an order, do you follow up? *Do you have a testimonial page on your site? *Do you offer a money back guarantee? *Is it safe to order at your site? *Is your site pleasant to visit? In other words, do the colors compliment each other? *Is your site easy to navigate? *Do your images download fast? This makes a big difference on whether your visitors will stay, let alone return! Answer these questions and you'll be surprised with the results. If you've answered YES to all of them, congratulations you're on the right track. Keep in mind that you need to constantly advertise both online and off to get the word out about your online business. Also, having your own EZINE is a great marketing tool. Work on it and see for yourself. If you tackle these small but very important areas of your online business, you should have a better chance to keeping your visitors coming back and turning them into potential customers, which translate into SUCCESS! Sonia Colon is owner of a successful
online specialty giftstore "Jimson Products". Visit: http://www.jimsonproducts.com for a
wonderful display. Get Your Own FREE Mall:
http://www.telebay.com/shopping1/mall.html
Related News
|
 |
|
|
RELATED ARTICLES
How to Track Online Marketing ROI Using Cost-Per-Action
Forget clicks, page views, and impressions; the only way to effectively track your online marketing ROI is through Cost-per-Action (CPA) analysis.
Future for Internet Marketers
Have you ever attended a class where the instructor followed the Socratic method of teaching? You remember, only questions, no direct answers. Some discussions lend themselves best to that format, and this look at some possible future trends in Internet marketing is one of them. Mainly because there are no answers at this point, only the questions we pose!
Internet Marketing Online: 10 Flaming Hot Ways To Fire-up Your Sales
Why do some websites sell more than others?
Internet Marketing Reality Check
There are thousands of web sites, books, CD-ROM's, cassette tapes and various other forms of communication devoted to the topic of Internet marketing. The majority of these sites profess to offer "secret strategies" and "killer tactics" which promise to increase your chances of having success on the Internet. Of course you must fork over your hard earned cash for these wonderful pearls of wisdom. (Many of which turn out to be nothing more than pyramid schemes and other scams)
Free Marketing = Effective Marketing
According to Google.com there are over three billion web pages online today. So what are you doing to separate yourself from the crowd? How are you targeting your customers? How much capital are you investing in marketing? Is it working?
3 Simple Steps To Get Free Original Content for Your Website
As a web business owner you will be well aware that content for your website is good. The more content the better, but of course it must be relevant and of high quality. If you know anything about search engine optimisation you know that Google loves content. The problem most webmasters face is how to get the content without writing it yourself, which takes time, or without spending money to pay someone else to do it.
Internet Marketing - Surviving the First Year
So you've decided to take the leap into deep water and go
into business for yourself, specifically into Internet
Marketing. Congratulations! This was a smart decision, one
that will eventually reward you with all the dreams you can
dream. Your challenge now is to survive that 1st year.
Internet Marketing: Are You Penny Wise And Dollar Foolish?
It never ceases to amaze me how many people set-up a web site, without any type of plan or clue about how to promote it--how to write a sales letter--how to write an ad--nothing! Fact is, nowadays, anyone can have a web site. But once you get one, then what? How are you going to make money with it?
Make Sure That Your Dot-Com Doesnt Become The Next Dot-Bomb!
Late last night I turned on my television and discovered a used car salesman trying to sell this cheap clunker of a car to recently pink-slipped and bankrupt dot-com unfortunates. Apparently if you want to trade in your luxury sports car, these guys would be "happy" to give you a great deal on something more "economical."
Motivating Shoppers with Online Coupons (Part 1 of 2)
Online shopping continues to grow at leaps and bounds. Depending on who you ask, the numbers for increase in e-commerce have been consistently coming in at 20-30% year over year. These numbers present a great opportunity for online stores of both products and services. But despite these staggering figures, increasing competition continues to dilute the marketplace. One great opportunity for sellers to increase traffic and revenue in their virtual stores is to offer online coupon codes and discounts through an affiliate program and their advertising. Coupons and discounts have always been a great way to motivate buyers in brick and mortar stores, and now that opportunity has migrated to web shopping!
Becoming A Successful Internet Entrepreneur
You're motivated to run your own business, aren't you?
Internet Marketing Secrets Spiel
Wouldn't you like to know all the Internet marketing
"secrets" that have made me the man I am today?
How to Put Your Bookmark on Top Every Time
Do web surfers really bookmark websites anymore? A good friend and very successful marketer online recently said to me, "Ron, bookmarks are a complete waste of time." It was said so matter-of-factly, that we were off onto some other topic in the next breathe.
SEO 101... These Tags Really Do Matter
In search of the coveted search engine traffic? Yes? Then don't ignore your meta tags. If anyone tells you that meta tags are not important, they are seriously misinformed. Follow these simple rules and the clicks will come. Skip them and the high search engine rankings that you work so hard for will never deliver on the true traffic potential.
Shopping Search Engines, The Benefits and Explanations
The Shopping Search Engines are a new breed on the Internet market, they are a research tool for both consumers and retailers. Using a shopping search engine the consumer can search at once more than one merchants, products and look at the prices in only one place. The shopping search engine is a software that puts together a number of online stores. They sell the products from thousands of merchants through their interface. To get their products listed in the shopping search engines the retailers usually pay a per click fee and startup fee. In some cases the shopping search engines rate the quality of the merchants and promote them if the their ratings are high.
How To Create an Offer Your Buyers Will Love
With the creation of the Internet, it has become easier than
ever to start a business, especially online.
Making Money in the Online Dating Gold Rush of 2004
Have you noticed the explosion of Websites related to love, sex, matchmaking, relationships, etc.? They're popping up all over the place. Why the sudden popularity you ask? Well, the reason for this "gold rush" towards Online Dating & Relationship Oriented Websites is really quite simple: people are making a lot of money with them!
Starting an Ad Campaign
Developing an ad Campaign for the Startup E-business
How A Change in Perspective Can Help You Make More Holiday Season Sales: Pt. One
Some sites are perfect for the Christmas season - their products fit easily into the idea of gift-giving. But what if the products and services you offer are for small business owners?
Streamlining Internet Marketing
With each new Internet Marketing (IM) Guru, there comes a minor
evolution in the field. While some only tweak an established rule,
others, like Stone Evans of Plug-In-Profits (PIPs), completely revolutionize the industry.
|
